About the Company
Vermont Teddy Bear, established in 1981 in Vermont, USA, is a celebrated producer of teddy bears and a leader in online and mail-order retail. Known for its handcrafted bears and innovative personalized services, VTB extends its charm with sister brands in sleepwear and apparel. Attracting over 50,000 visitors annually to their factory, VTB stands as a symbol of quality and innovation in the toy and sleepwear industry.
I can confidently say that we would not be growing as much as we have and would not be able to grow further without WFX. WFX's digital tech packs, cloud-based accessibility, bulk upload, and vendor-friendly onboarding have been game-changers, fostering trust and accountability across the board.
Angela Lavalla
Director of Product Development, Vermont Teddy Bear
Challenges they faced
Vermont Teddy Bear encountered significant operational hurdles. Managing a diverse array of products under multiple brands led to disjointed workflows and a lack of unified strategic direction. The reliance on spreadsheets and outdated systems compounded these issues, creating a chaotic environment for managing product information.
The absence of a centralized, cloud-based solution significantly hindered real-time collaboration with vendors, particularly those overseas. This led to delayed communications and operational bottlenecks that were detrimental to VTB's agility and responsiveness.
Another major issue was the inconsistency in coding structures across different departments. The use of multiple, unaligned coding systems created a complex and confusing environment, lacking a singular, reliable source of truth for product information.
Impact after implementing WFX
Cut tech pack creation time from 45–60 minutes to just 10–15 minutes for new styles.
Consolidated vendor communications in WFX, reducing email clutter and improving vendor trust.
Established WFX as the central reference for product coding and decision-making throughout development.
Enabled vendors to iterate directly in the system, removing the need for separate update notifications.
Simplified material updates and brand changes (such as logo transitions) facilitate through the BOM module.
Cloud-based, multilingual interface ensures seamless onboarding and universal system access for vendors.
